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Recent White Papers

  • Contagious content / September 17, 2015 - 08:49

    In today’s online market, ‘going viral’ is the holy grail – the answer to our wishes.
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  • BEAT CONTENT FORMAT FATIGUE! / June 8, 2015 - 10:34

    If you’re a content creator, the chances are that in the last 12 months you’ve written your fair share of blog posts, created an infographic, produced a white paper or recorded videos.
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  • The simplified guide to social media monitoring & analysis / May 29, 2015 - 09:12

    Over the past few years, social media has experienced continued growth and as a result has become one of, if not the main channel for brands to be heard.
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  • MEASURE YOUR PR SUCCESS / May 13, 2015 - 14:23

    Reporting can be one of the most challenging parts of a PR professional’s job, but it’s also one of the most critical. What do you need to measure? Understanding what you want to achieve is key.
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  • White paper free media monitoring

    FREE MEDIA MONITORING: A MYTH? / December 11, 2014 - 15:54

    With economic pressures at the forefront of many minds, the temptation to make budget cuts is strong . But what does it mean to cut your media monitoring budget? Can a company stay on top of their media reputation for free?
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