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PR pros know that building relationships and establishing connections with media outlets and journalists has always been a challenging task. However, the advent of new media, the blogosphere and …Read more
On the 13th July 2014 the nation said “We’ll leave it there so” to Bill O’Herlihy, legendary RTÉ pundit, as he retired from our screens. As fans took to social media to …Read more
Are you aware that journalists receive hundreds of press releases each day… and almost none are opened? In some cases, journalists are tricky and use another email address to filter junk and …Read more